Minh began her career as a Management Trainee at Masan Group in Vietnam in 2016, having also received offers from Nestlé and Prudential. She was later promoted to Brand Manager, leading marketing for various FMCG categories and managing iconic brands like Omachi Instant Noodles and Phuc Long Coffee & Tea. After moving to Australia, Minh joined a boutique cross-border marketing consultancy, working with clients across Australia, New Zealand, and Vietnam.

Minh is the great mentor for those looking to explore both client-side and agency careers, or for professionals considering a move back to Vietnam. She brings deep insight into the local market and can help you confidently navigate cultural expectations, job applications, and career growth in Vietnam’s fast-evolving business landscape.